In a day and age where the digital fortress around individuals and businesses seems to be ever-expanding, the essence of…

Brand Inconsistency Professional management of corporate brand guidelines. Equipment and skills to color match, every time. Understanding of core values…

One of the first challenges John Leonti encounters when he is asked to help a new company sift through its…

Email marketing. Social media marketing. Room drops. Before attendees even hit a trade show floor, the level of pre-event engagement…

In 2024, the event industry is embracing a mix of trends that focus on enhancing in-person experiences, integrating digital technology,…

Gianna Gaudini is currently an advisor, board member, fractional event leader, strategist, and international speaker. She has previously held prestigious…