Deploying your Brand through Wall Graphics and Signage

Are you showing support for your hometown sport’s team,
welcoming attendees to an expo, conference, or event,
ushering new students in, 
or making employees feel welcome and like they belong? 

Deploy Your Brand

Wall Graphics and Signage are effective ways to make a lasting impression on your target audience. By strategically utilizing these elements, you can create a visually appealing and cohesive brand presence to enhance your company’s identity and brand promise.

Four Key Steps 

These Key Steps will help you to successfully deploy your brand through large format printing

1. Define your Brand Strategy
   It’s crucial to have a clear understanding of your brand’s definition, values, promise, and company differentiators. This will help determine the key messages and visual elements that represent your brand perfectly. Factors to consider include the color schemes, typography, and imagery that align with the brand. This strategic groundwork to create your brand foundation ensures consistency across all visual communications and also, creates a memorable experience for your customers. You want prospects to remember your brand!
2. Design Impactful Visuals
   Once you have a solid brand strategy in place, it’s time to translate that into striking wall graphics and signage. Work with a professional graphic designer who will create custom designs that align with your brand guidelines. Of course, incorporate your logo, tagline, and other elements into your signage to reinforce brand recognition. Consider the physical space where the graphics are to be installed, ensuring that they are appropriately sized and positioned to maximize visibility and impact. Impact is everything.
3. Install with Precision
   Proper installation is essential for wall graphics and signage to have the desired effect. Engage with experienced installers to ensure accurate placement and a seamless finish. Pay attention to factors such as environment, lighting, wall texture, and viewing angles to optimize the visibility and legibility of your installation. Regular maintenance or updates to your signage are important to think about as these also reflect your brand.
4. Professional Project Management 
   Consider working with a project manager to make sure your brand projects are launched, developed, created, and delivered in a timely and efficient manner. Timing and Quality are everything when it comes to deploying your brand through printed or digital content, graphics, signage, and swag. These essentials showcase your organization’s purpose.

You can deploy your brand effectively through these efforts, visually captivating your target audience that leaves a lasting impression.

Consistency is Key

In terms of design and messaging, consistency reinforces your brand identity and builds a strong connection with your customers and prospects.

About ALMADEN
Headquartered in the heart of Silicon Valley, Almaden is the leader in providing  Marketing Supply Chain Services to corporate marketing, sales, HR, recruiting, and event teams. Comprehensive branding capabilities include offset and digital printing; promotional products; large format printing and wall graphics; direct marketing analytics and mailing services; and technology-enabled distribution, kitting and fulfillment.

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For additional information, please contact ALMADEN at info@almadenglobal.com

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